Role
Designer
Year
2014
Client
Svenska Hem
Svenska Hem has been on the market since 1960 and has stores from north to the south of Sweden. With over 60 years of experience they want to communicate that they proudly know pretty much everything about home decoration.
in 2014 they decided their e-commerce platform was to be redesigned. Svenska Hem wants to be the helping hand in the furniture jungle, focusing on the middle class with well priced premium high-quality furniture.
With focus on environmental pictures, the design were guiding and inspiring the customer to decorate their dream home together with Svenska Hem. The new design strengthened their brand and market position as a supplier of high-quality and eco-labeled furniture.
