K-rauta AB is a wholly owned subsidiary of Finland’s largest trading group, Kesko Oyj. K-rauta opened their first home improvement stores in Sweden in 1996, they soon went nationwide with 20 home improvement stores, from Haparanda in the north to Malmö in the south.
I created the winning designsketches as we pitched to redo their web page with e-commerce. Competing with other agencys like Bond Agency sure made me proud to have done the winning design. As I left the bureau the work continued without me, this is the work as it was at that time.